Monisha Jaising is one of India’s eminent fashion designers and founder of the brand ‘Monisha Jaising’. She is among the pioneers of the Indian Fashion Industry and has collaborated with all major players that have shaped the Fashion industry. Monisha Jaising started her design career in 1989 after graduating from the American College for Applied Arts and then The Royal College of Arts (London).
Currently her multi-dimensional label comprises of luxury sportswear, resort wear, luxe evening wear, bridal couture and kids wear. Monisha Jaising is extremely passionate about art, music and modern architecture, but “India” has always been her strongest source of inspiration. The bridal collection always features traditional silhouettes with a modern twist that emulates Monisha’s signature artistic flair. She incorporates out of the box hues with unique drapery to create a slightly daring however “oh-so-wearable” collection. Lace, leather, intricate embroidery on georgette and net, sequined georgette, feathers, digitally printed under layers, cut-out details are highlights of her bridal couture collections. With sensuous sari gowns and swirling lehengas, and mid length kurtas, the collection is the perfect amalgamation of cultural richness and modernity. The resort-wear echoes luxury, modernity, and comfort. From digitally printed short silk dresses and power jackets to solid colored embellished dresses with intricate stone work detailing; her resort wear collections are perfect for day wear/ a holiday/ a cruise set up. The range of evening-wear displays a ladylike shade. A spectrum of colors to choose from and are seen in varying styles; pieces appropriate for brunch, pool side, bar-side and evening. Timeless A- line dresses and floor length gowns created in luxe fabrics; satin, silk, leather, polyester, each of them being treated and draped differently.
Lastly her luxury sportswear line consists of polo t-shirts, crew neck t-shirts, jumpers and track pants which have always been a favorite among her clients. Each piece from this line has a unique embellished motif, which makes the piece ethereal. She follows a color palette meant for the young, ambitious and sexy modern woman. Her command over hues is natural and easy, sophisticated and sensual. She creates collections that are alive, femininely seductive, with an interesting blend of Western and Eastern elements. Monisha has created a rage with her interpretation of the demure desi kurta by teaming it with trousers, shorts and jackets; styling it with a corporate edge or a sporty vibe.
The magnetism of her alluring designs brings out the personality of the wearer. Known as the “Princess of Bohemian Luxe” and the “Re-Inventor of the Kurti”, she has completed 28 glorious years in the fashion industry as well as marked her entry into the e-commerce arena. The ethos of the label lies in “Redefining Luxury” for women all over the globe.
In October 2008, the brand started its first, Flagship store in the prestigious Pali Hill area of Bandra, Mumbai; which is spread over 10,000 square feet. It also has a huge section dedicated as a bridal salon and another exclusive section for evening gowns. The brand’s second store started in May 2012 at the DLF Emporio Mall, Vasant Kunj, New Delhi; which is spread over 1,500 square feet. Today, the multi-dimensional brand encompasses luxury sportswear, eveningwear, bridal couture and resort-wear.
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