Arpita Mehta

Biography

Arpita Mehta

Arpita , a very talented Girl is nothing but passionate about fashion, She had her debut at Lakme India Fashion Week W/F 2013 and has created a reputed name for herself in this Fashion Industry. Her trademark embroidery mirrorwork created a stir when it was launched and created a unique identity for her brand. And over the years she has reinvented her work, keeping her style and individuality the same.

Her Collections comprise of beautifully embroidered intricate mirror work ensembles in simple, stylish and young cuts using vibrant colour combinations. The look arpita focuses on is boho-glam…which makes her clothes very easily likeable by the trendy lot!

Her designs have been adorned by several Bollywood actors in the recent past including Deepika Padukone, Katrina Kaif ,Sonam Kapoor,Sonakshi Sinha ,Madhuri Dixit, Kareena Kapoor, Alia Bhatt, ,Shilpa Shetty, Parineeti Chopra, Vidya Balan, Huma Qureshi, Asin, Aditi Rao Hydari, Shruti Hassan , Shraddha Kapoor & Juhi Chawla. Also she has a buzzing clientele of industrialists and fashion industry stalwarts.

Arpita currently supplies to several stores across the country and abroad: Aza in Mumbai, and Delhi;, Ensemble in Mumbai and Delhi, Fuel in Mumbai, Vesimi in Dubai , Aashni & Co. in London.You can also find her brand on Pernia’s Pop up Shop, Aza Online as well as Aashni + co.online ARPITA MEHTA THE LABEL COMPRISES OF BEAUTIFULLY CRAFTED HAND MADE COLLECTIONS.

HAVING POPULARISED THE MIRRORWORK, ARPITA GAVE IT THE MODERN TWIST REQUIRED TO MAKE A TRADITIONAL LOOK TRENDY AND CONTEMPORARY. GLAMOUR IS A VERY INTEGRAL PART OF THE LABEL WHICH IS SEAMLESSLY INFUSED IN EVERY GARMENT. KEEPING THIS IN MIND, THE LABEL FOCUSES ON FUN, YOUNG AND ECLECTIC INDIANWEAR !!!

Press Contact: Janvi Mankani | 9820368607 | 9820365624 | janvi@mintandmilk.com