Lakmē Fashion week x
Fashion Design Council of India
Designer Program
Lakmē Fashion Week x
The Fashion Design Council of India
Designer Program
Application Deadline: The last date for sending your application is 2nd January 2025
GENERAL INFORMATION & ELIGIBLITY:
It is a special initiative by Lakmē Fashion Week (LFW) & The Fashion Design Council of India (FDCI) to provide a unique platform for designers from across India to showcase their collection at fashion week and reach the fashion industry both nationally & globally.
Event dates – 26th- 30th March, Mumbai
To qualify, all designer applicants must present credentials and designs under Menswear (ready to wear), Women’s wear (ready to wear) / Both Categories.
If you are a designer applying to be part of this program, you must have been in business under one designer label name for minimum 5 years upto 9 years.
It is mandatory for all the designers to apply under the Lakmē Fashion Week X The Fashion Design Council of India Designer program, who fall within the above category and wish to showcase.
Please note in case of Non-Sponsored shows, designer brands are eligible to showcase their collections during alternate seasons at Lakmē Fashion Week in partnership with the Fashion Design Council of India only.
It is mandatory for all showcasing designers to take a stall at the showroom during the event. Cost of the same is covered within the overall show package. Kindly note stockroom cost is not including in the show fee package.
Lakmē Fashion Week x The Fashion Design Council of India Designer Program is an exclusive opportunity to access a strong national and international audience of buyers and media attending Lakmē Fashion Week in Partnership with The Fashion Design Council of India.
It is an opportunity to enjoy substantial media exposure, both locally and nationally.
This program is a part of The Fashion Design Council of India & LAKMĒ FASHION WEEK that has established itself as one of India’s most definitive fashion brands, enabling Indian fashion to integrate with the global fashion world.
Lakmē Fashion Week in partnership with The Fashion Design Council of India March 2025 is a fluid season; it is upto the designers to choose which collection/season they would like to showcase as long as it is not released elsewhere.
EVALUATION CRITERIA
Originality of Concept & Innovation in Design– How creative and unique is the theme/concept/elements of the proposed collection for Lakmē Fashion Week in Partnership with The Fashion Design Council of India and the design philosophy of the label
Craftsmanship- The standard of tailoring, detailing and finishing of the collection should be of high quality.
Design Aesthetics- Balance of colours, patterns, prints or embroideries used in the proposed collection.
Clarity of Vision- The level of clarity behind the design philosophy of the label, theme of the proposed collection and execution.
APPLICATION PROCESS : All designers who wish to apply for the program must follow the below steps:
Phase ONE:
Step 1)
- Fill the online Registration Form "CLICK HERE"
(Kindly note it is mandatory to fill the registration form before submitting the presentation)
Step 2)
Download the power point presentation template "CLICK HERE"
Fill in the power point presentation with your label information, sketches and pictures of your designs- strictly as per instructions mentioned in the slides.
DO NOT tamper with the presentation format, there is no need for special effects/visuals.
Please mention “LAKMĒ FASHION WEEK in partnership with The Fashion Design Council of India Designer program - *insert designer label name*” in the SUBJECT LINE of your email
Please do not submit physical samples at this stage.
Kindly refer to the guidance note for submission of presentation and pictures/ sketches mentioned in the PPT Template
Kindly ensure 12 Sketches from the collection and 4-6 developed samples are shared as part of your application
Incase designer is keen to showcase at the Atelier, Designer to fill additional slides mentioned in PPT template pertaining to the Atelier showcase concept
Please email the power point presentation (Phase ONE – Step 2) at LFW.Executive@riseworldwide.in
Kindly note the last date for submission of the presentation is 2nd January 2025
Once the applicant has filled the registration form and emailed the presentation, this will be reviewed and the candidate will be notified via email.
Phase TWO – (for applicants who are selected in Phase ONE)
SUBMISSIONS:
Once an applicant has submitted the Registration form & Presentation, this will be reviewed and the candidate will be notified via email whether the application has been selected or not for phase 2.
Once the applicant has been selected, the designer will be asked to send 2-3 physical sample looks from the presentation submitted which will be considered for the Jury shortlist.
SELECTION GUIDELINES:
All applications for ‘LAKMĒ FASHION WEEK X The Fashion Design Council of India Designer Program’ are screened and examined anonymously by the LAKMĒ FASHION WEEK X The Fashion Design Council of India Jury.
This jury comprises of Leading Journalists, Educationists, Designer Storeowners, Buyers,Senior Designers as well as a representative from The Fashion Design Council of India, Lakmē & Reliance Brands LTD.
The board makes the final selection based on the designers’ quality, design, innovation, originality and ability to legitimately take their business to the next level.
The show fee includes:
LAKMĒ FASHION WEEK in partnership with The Fashion Design Council of India appointed talent & models for the showcase
Promotion by Lakmē Fashion Week & The Fashion Design Council of India on across all Social media handles
Media exposure & PR support
A Stall at the Showroom (Kindly note it is mandatory to take up a stall)
Application Deadline: - The last date for sending your application is 2nd January 2025
For Further Information, please contact:
Lisette Fernandes - Lisette.Fernandes@riseworldwide.in